easyJet shares mini virtual escapes
Aimed at those of us just itching to travel again, easyJet* has revealed its latest campaign: a series of seven short inspiring films in destinations across Europe, designed to remind us of how good it is to get away and encourage us to think about where we want to go next.
The series is being rolled out across its Instagram/IGTV account with four initial films followed by three more to come. Whether you prefer to hit the slopes, the beach or the city streets, there's a three-minute film promising escapism for you.
David Masterman, Creative Director at VCCP, the agency behind the films, said "With these films we wanted to give everyone a little reminder of just how therapeutic travel really is, and how it will be again, once we're on the other side."
Posted on Tuesday 19 January 2021
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